E-Class 45 Biochemic Face Lift – All About Face
As part of developing a niche, you can also choose an ailment or area of the body to specialise in. This week I look at the face, and the adage “Beauty comes from Within”
Many women spend lots of time making their faces look great from the outside, but what about the inside.
This week we look at ways to improve your face from the inside. What if people spent as much time and money looking after their skin from the inside as they do from the outside. What difference would that make?
- Tips for a Biochemic facial
- Tips for beauty therapist’s dermatologists and other skin and facials professionals
- The Clinical Science of Biochemic Medicine
- Gunther Heepen: Schuessler Tissue Salts – 12 Minerals for your Health
- Way to good Health Magazine
What is a Biochemic facial?
By now you have probably gathered there are lots of uses for tissue salts. But what is a Biochemic Facial?
As you know, facial signs indicate a need for specific minerals. Give the correct minerals and the body will respond.
Similarly, many people notice changes in their faces colour, texture, and other signs when they start using tissue salts. The creams and lotions are really easy to use and may be used to improve skin.
By now I imagine you are starting to think what some of those vital minerals are.
Calcium Fluor improves the elasticity of the skin and is a great treatment to. Use daily to reduce the signs of ageing.
Beauty starts from within
Tips for healthier skin
1. Drink water and stay hydrated
Regular water uptake, helps your body remove toxins, and helps your skin to be better hydrated. The usual recommendations of 2 litres of water per day apply. A squeeze of lemon in your water will also help your hydration.
2. Reduce coffee and tea intake
Coffee and tea are astringents, this means that they take water out of the cells. A small amount of astringent is good because it firms up, however, too much and the
Skin becomes dehydrated. Remember Ferrum phos and Kali Sulph can become depleted when you drink too much tea or coffee. So, moderation is the key here.
3. No Smoking
Smoking causes a deficiency in minerals, and can appear as an increase in facial lines.
4. Have fun in life
It sounds too Simple doesn’t it. But research on facial muscles has shown that different muscles are activated for different expressions, stress worry and sadness activate different muscles and expressions to smiling, happiness, fun and joy. Is an old wife’s tale that would get said in our house if someone held onto a cranky or upset expression? “Put a smile on your face, you don’t want the wind to change. Basically, it was saying that if you scowled for too long, and the wind change then your face would stay in that sour expression. Now I don’t know anyone who has had their face change when the wind changed, do you.? Unlikely. However, happiness creates different hormones, endorphins which reduce pain, and increase pleasure. Anger creates acidity in the body which affects the health of the cellular environment.
5. Eat healthily
Of course, this is important. But how many beauticians include it as part of their recommendations for beautiful looking skin. A good balanced diet of fruit and vegetables with moderate servings of white meat, small amounts of red meat, grains and healthy oils all contribute to healthy skin.
Have you noticed how changing your diet to fast food, lots of sugar, deep fried oily foods, lots of carbohydrates, not only diminishes your energy levels, puts on weight, but can increase pimples and skin symptoms.
6. Environmental factors.
Have you noticed how different climates make a difference to your skin?
I am fortunate to have very fine textured skin, which got lots of comments when I was younger. I mostly missed out on pimples, got a few blackheads, but had very fine pores.
I grew up in western NSW in Australia, where it was very hot and dry. I was interested in skin health when I was younger, and probably looked after it better than I do now, with my busy life. However, the main thing for me was keeping my skin hydrated.
I didn’t really notice how much until I was older and was in England for 6 weeks. I noticed a huge difference in my skin texture in the UK.
Firstly, I couldn’t get over the amount of moisture in the air, even on a dry day. With the additional moisture in the air, my skin plumped up, and felt soft and hydrated and beautiful. Now I thought my skin was pretty good normally, but it was the first time I really noticed what a difference your environment makes to the look, texture and feel of your skin.
Skin rashes, and other skin conditions can change depending on your environment, humid, heat, cold, (Frosty mornings in Australia can be crisp and dry, but can seem to draw out any moisture out of your skin leaving skin red, dry and flaky). Try
- Nat Chlor cream or tablets for dry chapped skin
- Ferrum phos when affected by cold
- Kali Chlor for dry floury skin
- Nat Chlor for affects worse in humidity or tropics
- Kali Sulph for skin better from being outside, or with open windows.
- Calc Sulph for elasticity
7. Follow a biochemic tissue salts facial treatment.
Did you know both men and women can benefit from a biochemic tissue salt facial treatment?
Treatments for Men
After shaving – calc Fluor cream helps sooth razor burn after shaving, and keep men’s skin elastic after shaving.
Treatments for Women
Calc Fluor for skin elasticity
Silica – if indicated for connective tissue, collagen build up, may be used in alternation with calc Fluor
Nat chlor – to help with fluid balance of the skin, or if skin is dehydrated it can help rebalance the fluids in the skin.
I have seen fine lines disappear after using
- Calc Fluor cream. It may need regular application of the cream daily.
- Nat chlor cream – lines due to dehydration or improper fluid balance in the cells
- Silica cream – over time lines may reduce.
As always, treat according to the person’s facial signs, history and symptoms, and enjoy watching the changes.
Tips for Beauticians, Massage Therapists and Dermatologists
Learning how to recognised the facial signs for mineral deficiencies, can really enhance your treatments. Imagine being able to prescribe tissue salts based on the facial signs and symptoms your clients are presenting with.
You are in a unique position to get up close and personal to see what is happening with your client’s skin. A few well-placed questions can make a big difference in working out what minerals are deficient. And you can really create a point of difference in your client’s treatments.
Tip 1 Compresses for sensitive skin
Clients with sensitive skin may have difficulties using creams. Some creams may cause skin to flare up or itch. These people often benefit from tissue salts compresses using the tablets dissolved in water and placed directly on the skin.
You may find after a few months of this type of treatment that the skin is less sensitive to other creams and your client may be able to tolerate other creams again.
Tip 2 Help your clients inside and out
Tissue Salt creams can be a valuable treatment directly after a shower underneath makeup or skincare treatments. The biochemic minerals enter the skin going directly where they are needed.
Tablets help skin to improve from the inside
Tip 3 Find the cause
Check for the cause of the skin issues. Beauty from within may give you some clues as to causes.
Other causes may be
- Key hormonal changes of life, in puberty, pregnancy or menopause.
- Stress – physical, mental or emotional
- Deeper health issues
Of course, always treat within your scope of practice. And If you can’t find the cause, have a list of professionals who have specialist training in other areas that you can refer clients to.
Exercise 1 – Facebook 101 – part 1 your avatar
2nd level niches are a more closely defined niche. It can be your specialty area that helps you define your client even more clearly. This is great when you are looking at using marketing strategies like Facebook.
Facebook marketing works well when you have a very clearly defined client picture (called an avatar).
Your avatar is a very clear picture of your client.
Remember your magic want process, it helped you clearly define your client. With a clear client picture advertising and marketing become easy. You know who your client is and you understand their fears, frustrations and wants, and you can define what they need.
By knowing who your avatar is, you can focus the name of your Facebook page very directly to your client base.
Facebook then uses a whole lot of algorithms to create their version of your avatar based on the people who like your page.
Here are some of the comments we hear about Facebook.
- I have used Facebook but it doesn’t work.
- How do you use it for business? I have a Facebook page for my business, but what do I do with it?
Firstly, how are you using Facebook?
Most people use Facebook as their personal page, seeing what friends are posting, putting up their own posts about … all sorts of things.
Facebook can also be used for business. But there is a right and wrong way to use it for business.
Starting from the beginning
You have a few options for using Facebook for business
Option 1 – Setup Your business page
This is what most natural therapy businesses do when they start using Facebook. They create a business page, then send a message to everyone on their contacts list and ask them to like their page.
What most people don’t realise is that your Facebook page is:
- Your Facebook page is a database, and if managed well, an asset to your business.
- You don’t yet own the Facebook list, but you can turn that list into a database that you own. If you don’t do this, you can lose your asset.
- You don’t want to include everyone in your contacts list on your Facebook page, because not everyone is interested in what you do.
- Managed well, Facebook is an incredible marketing tool.
- Facebook is a valuable research tool if you have set up your page correctly
- Create a business page separate from your personal page where your clients can find you.
- Post interesting articles, comments, client feedback, questions for your client base
- Regularly check and like the comments on your page.
- Weed out (hide) any comments that are not relevant to your business page.
- Invite your clients to like your page
- Give value on your page, what do your clients want, and how can you provide it to them?
- Once you have created a good Facebook following you can create lookalike audiences and fine tune your marketing.
- Monitor your posts to find out which ones your clients respond to and like.
- If necessary, adapt your strategies based on what your clients want
- Use a variety of media – photos, word posts, memes, video, your content, relevant content from other sites
- Shout out to other businesses if they support your clients’ needs
- Invite all your friends and acquaintances to like your page – why? Because you want your Facebook page to be a precise group of people who are really interested in what you do. If you put everyone on the list, and ask them to like your page and they do, but really, they don’t care a bit about the topic, then you are collecting a group of people who don’t really fit your avatar. (It’s like asking every Tom Dick and Harry when your clients are Thomasina, Deirdre and Harriet type people)
- Post things that are not relevant to your customers. For example, cat memes are everywhere that doesn’t mean they belong on your page. Unless you are treating animals, they are probably not relevant to your page and your services are. If you post irrelevant information it changes the quality of the people who are liking your page
- Post memes and nothing else– memes don’t add value to your clients. And they lead to an incredibly boring Facebook page
Option 2 – create a special interest page
If your target market or niche has specific special interest, you can create a special interest page on that topic. This allows you to speak directly to the problems, fears and frustrations of that topic and gather a group of highly interested people who you can offer information and services based on the topic.
Please be aware that Facebook has numerous rules, and doesn’t like certain topics. Speak to a Facebook specialist if you need help with setting a controversial topic on Facebook.
Have fun, I look forward to hearing how you go.
Another niche and Getting your message out.
See you soon.